Refine Your Mobile Strategy Seminar

Join Mobile Business expert, Dr. Ravi Kalakota, in a customized hands-on Executive Workshop to refine your company's Mobile strategy. Reap the benefits of our most recent Mobile Business research. Go back to your team with a validated game plan, a fresh perspective, and a set of planning, decision-making and prioritizing tools you can continue to use.

If you're like many of our clients, you are attracted to the promise, but are uncertain about what business goals, IT projects, and technologies will prove to be good Mobile Applications and Infrastructure investments.

• What business opportunities are best addressed by Mobile Infrastructure?
• How should you be planning, deploying, and reaping the benefits of Mobile Infrastructure?
• How can you leverage your different enterprise application and infrastructure create new value?
• How can you get the biggest bang for your buck out of your M-Business initiatives?

Who Should Attend
Senior VPs, VPs, Directors, or Senior Managers involved with the business decisions and/or technology prioritization around your company's Mobile strategies.

Key Topics

• Mobile Opportunities - Discovering what matters most to each different groups of users, measuring what matters, and prioritizing next steps
• Application Integration - What's the best architectural approach to leverage e-business investments?
• How to Avoid Duplication of Effort - In business processes, in technology infrastructures, and in design and deployment
• Execution Management - Who should be in charge of which decisions?

Key Takeaways
Begin to craft an integrated plan for designing, deploying, and managing the mobile projects for your various constituencies.

1. Begin to develop a business case based on measuring and improving what matters most to each set of constituents.

2. Cultivate a shared mental model within and across your organization of the goals, benefits, and challenges involved in delivering an integrated mobile strategy.

3. Prioritize the functionality, information aggregation, and application integration required for various mobile processes based on the needs of each constituency.

4. Develop a high-level integrated architecture for all your mobile initiatives.

5. Select the right Mobile infrastructure and application partner for your particular situation.