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This portal is designed to help you navigate the wireless world and focuses on the bottom line: how managers can begin to plan for and differentiate m-business investments. Using case studies, industry reports, and original research, this portal shows you how to ensure your orgainization's place in the mobile world. |
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Mobile ROI: What is the Value? Thinking about going mobile? The first step in implementing a mobile solution is to build a sturdy business case with clear ROI metrics to support the expenditure. More... |
10 Steps to Mobile Implementation Going mobile doesn't have to be anxiety-inducing. We walk companies through the ten steps they should take to ensure that their mobile project is a winner. More... |
The M-Commerce Value Chain What do CNN Interactive, i3 Mobile, Infospace, and MSN have in common? Each represents a crucial link in the m-commerce value chain. We explore how these companies provide value to m-commerce and make money in the process. More... |
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